French waterproof jacket company is Leo Fioravanti's new main sponsor
Another chapter of the Olympic surfing effect
K-Way, a French waterproof jacket company, is the new main sponsor of Italian Leo Fioravanti, both the athlete and the brand announced yesterday.
Fioravanti was seen in free surfing videos surfing with a mark on the tip of his board that was not clearly recognizable, clearly not one of the traditional ones in the world of surfing. After a while the surfer himself revealed the mystery.
Fioravanti had ended his relationship with Quiksilver in October last year.
“The beginning of a new path, K-Way, let’s go!” Fioravanti wrote on her Instagram stories.
The brand's website mainly sells jackets, prices starting at 150 euros and going up to more than 300. They also sell accessories.
Fioravanti is currently fourth in the world rankings, thanks in particular to the second place he obtained at the Billabong Pro Pipeline.
Related Notes:
Leo Fioravanti and his luxury sponsor, Gucci, launched a surfing game
July 10, 2020
A new possibility to "play surf" on your computer or cell phone
Inter Milan's Leo Fioravanti and Christiaan Bradley launched a joint surfboard
October 18, 2022
With a huge marketing campaign, they launched it at the San Siro and then they all went surfing in Switzerland; it is now on sale for 949 euros
Leo Fioravanti and Mikey Wright play for their permanence in the CT in a surf off in Pipe
November 22, 2020
Unlike what had been announced before Covid, it will not be in three stages but in a single event
Fioravanti got into Tokyo 2020
July 2, 2021


















